Wellness Travel & Wellness Tourism Consulting
Travel to Wellness founder and CEO Anne Dimon has over 30 years of experience in broadcasting, hospitality, public relations (eight years as CEO of a Toronto-based company) travel writer and industry journalist, plus print and online publishing/editing.
A world traveller, Anne has worked on multiple sides of the hospitality/travel and tourism industry and brings a wealth of knowledge and hands-on experience to a project.
Here are few things we can help with:
For DMOs
- Identify and review existing wellness travel product for their visitor-friendly factor in keeping with the DMO brand.
- Create a consumer-focused competitive analyses of existing product
- Work with staff to create an inventory of wellness travel product that can then be packaged and profiled to key feeder markets
- Create relevant destination-focused content for print and/or online.
- Produce a customized print and/or digital version of Travel to Wellness for distribution to a strategic demograpic.
For Hotels & Resorts
- Review existing wellness travel product (i.e. spa, in-room amenities, restaurant menus, fitness activities, local tours, etc. )
- Assist with the development of a wellness travel product
- Review existing in-house and local marketing efforts
- Review web site and marketing materials for user friendly, intuitive access and branding message
- Competitive analyses of the spa
- Create content for print or online marketing
- Work with department heads to set up a system for creating content for social media marketing
For Tour Operators
- Assistance with researching existing or creating new wellness travel product
- Help in developing the wellness travel brand and market niche
- Creation of content for online or print
For more information, if you have questions, or to discuss a possible project contact Anne at adimon@traveltowellness.com
